Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
Magic Strapless Seamless Push Up Side Closure Bra - Magic Bra
  • No-Slip Hold
  • Effortless Side-Closure
  • Sculpted Push-Up Shape

    • Magic Strapless Seamless Push Up Side Closure Bra

    Magic Strapless Seamless Push Up Side Closure Bra

    Firm Support with Easy Side Closure and Smooth Sculpting Fit
    $54.99
    $109.99 $54.99 save $55.00
    In Stock - Ships With Australia Post
    Colour: Black

    Buy More & Save

    Buy 2 get 5% off
    Buy 3 get 10% off
    Buy 4 get 15% off

    Free shipping over $50

    Key features
    The fit
    Finally, a strapless bra that stays put, slides on in seconds, and gives you the shape you actually want.
    Stays Up. Period.
    No more tugging it back into place every five minutes. Silicone gripper bands and a structured hold keep it locked where you put it, so your bra doesn't end up around your waist on the dance floor.
    Slip On in Two Seconds
    Skip the wrestling match. The side hook closure means you slip it on, fasten it once, and you're done. Easy to reach, easy to clasp, comfortable from the first second.
    Seamless Under Anything
    Wear your tightest dress, your thinnest tee, your slip skirt. The seamless edges disappear under fabric so there are no lines. Lift That Gives You Shape
    Lift That Gives You Shape
    Push-up shaping that lifts and shapes without the dreaded uniboob or pointy cup. You get a natural, lifted silhouette that actually looks like your body, just at its best.
    No Digging, No Bruises
    Soft-edge construction skips the harsh boning, rigid bands, and rib-stabbing wires that turn most strapless bras into a torture device by hour three. Support that doesn't punish you for wearing it.
    Wear It and Forget It
    The kind of bra you put on for a wedding, an event, or a night out and genuinely stop thinking about. Just put it on, walk out, and stop thinking about it.

    The strapless bra you stop fighting with. You shouldn't have to choose between a bra that stays up and a bra that doesn't hurt. Thousands of women have already swapped the slipping, digging, panic-wearing routine for a strapless that just works.

    No more sizing roulette. Order with confidence.

    Order your usual bra size. The structured band and side closure are designed to hold across a true-to-size range, so your normal size gives you both the security and the smooth shape.

    Between sizes? Size down. The silicone grip and side closure deliver the snug, no-slip hold strapless bras need, and sizing down keeps the band working with you instead of riding up.

    Check our size chart to confirm your measurements. And if it's not right? Hassle-free returns, no questions asked.

    Description

    Stop Fighting Your Strapless Bra. Wear One That Actually Stays.

    You know the feeling. You're at a wedding or a night out, doing the math on how many more hours until you can rip this thing off. Arms glued to your sides. Praying it doesn't slide down to your waist on the dance floor.

    And the worst part? You've been told it's your fault. That your shape is wrong. So you've kept hunting, kept trying, kept getting burned.

    Here's the truth. Traditional strapless bras stay up by squeezing your ribcage into submission. That's why they dig. And the second you breathe deeply or raise your arms, the squeeze loosens and down it goes.

    Our Side-Anchor Hold™ system fixes the actual problem. Silicone-lined edges grip your skin, the structured side panels distribute hold across your ribcage, and the side closure lets you fasten it once where it's easy to reach. Security without the squeeze.

    Imagine getting dressed for an event and forgetting your bra exists. Just dancing, laughing, and breathing, in whatever you want to wear.

    "I literally forgot I was wearing it. First strapless bra in 15 years that didn't end up around my waist."

    Try it for your next event. If it's not the one you've been hunting for, send it back. No drama, no fees.

    Fabric & Care

    Fabrics:

    75% Polyamide & 25% Elastane, engineered for hold, built for comfort.

    What This Means for You:

    Polyamide gives the bra its strength and shape retention, so it doesn't stretch out and start slipping after a few wears. The elastane delivers four-way stretch that moves with your body, so you can breathe, hug, reach, and dance without the bra fighting back. The seamless construction means no ridges or scratchy edges digging into your skin.

    Care Instructions: Hand wash cold or machine wash on delicate with like colors. Lay flat to dry. Do not bleach, iron, or tumble dry. Pro tip: Wash in a lingerie bag to protect the silicone grip and keep the shape locked in.

    Why It Matters: Strapless bras live or die by their grip and structure. One trip through a hot dryer can ruin the silicone, stretch out the band, and turn your holy-grail bra into another sliding disappointment. Treat it right, and it will keep delivering that day-one hold for wear after wear.

    Shipping and returns

    Shipping

    We offer FREE shipping on all orders over $50📦

    Orders below $50 will be charged a flat rate of $4.95.

    We offer Shipping to all 6 states in Australia.

    We process orders between Monday and Friday. Please note that we require 1 to 3 working days on average to fulfill your order before dispatching it. Rest-assured we are doing everything in our power to get your order to you as soon as possible! Once your order is dispatched, depending on your country or region, estimated delivery time is between 3 to 7 business days. Please consider any holidays or global events that might impact delivery times.

    Returns

    We offer hassle-free returns to our New South Wales return center. To start a return just contact our support team at support@magicbras.com.au and we will make the process easy and effortless.

    For health and hygiene reasons, we do not accept returns on undies or used items, and they are not eligible for refunds.

    Why Buy From Us?

    Comfort, confidence, and care — from checkout to delivery.
    30-Day Risk-Free Guarantee
    Try it on. Feel the difference. If it’s not right, we’ll make it right.
    Easy, Hassle-Free Returns
    Sizing issue or change of mind? Our support team has you covered.
    Fast, Free Shipping
    Free shipping over $50. Most order arrives in 3-7 business days.
    Fair Price Promise
    Boutique-level comfort and quality — without the markup.
    Secure Checkout
    Your payment and personal details are always protected.

    Size guide

    Getting the right bra fit is easy! Just follow these two simple steps.


    Step 1: Find Your Underbust Measurement

    • Ask a friend to help measure, or stand in front of a mirror.
    • Relax your arms by your sides.
    • Wrap a measuring tape snugly around your ribcage, just below your bust. 
    • Make sure the tape is straight and level all the way around.
    • It's best to do this without a bra, or with a strapless, unpadded bra (make sure the tape isn't measuring over the bra itself).
    • This measurement is your UNDERBUST size.

    Step 2: Find Your Bust Measurement

    • Put on a strapless, unpadded bra.
    • Wrap the measuring tape around the fullest part of your bust (usually over your nipples).
    • Hold the tape firm but not too tight, making sure it's straight across your back and parallel to the floor.
    • This measurement is your BUST size.

    Ask a question

    View full details

    Why You'll Love It From Day One

    Two-Second Side Closure

    Locked-In No-Slip Hold

    Lift Without the Uniboob Shape

    Invisible Under Everything

    Dance-All-Night Confidence

    No Digging, No Red Marks

    We Get These Questions A Lot

    Supportive answers for your most common bra dilemmas.

    Will it actually stay up, or am I going to be tugging it all night?

    It stays up. The silicone-lined edges grip your skin, the structured band holds tension across your ribcage, and the side closure locks the fit in place. As long as you're in the right size, you can dance, hug, raise your arms, and move freely without it sliding down.

    I've tried every strapless bra and they all fall down. How is this different?

    Most strapless bras rely on one thing to stay up: a tight band squeezing your ribs. The second you move or breathe deeply, the squeeze loosens and down it goes. Ours uses silicone grip, structured side panels, and a secure side closure working together, so the hold doesn't depend on crushing you.

    Is the side closure hard to fasten by myself?

    Not at all. The hooks sit on your side where your hand naturally reaches, so you can see and feel what you're doing. Most customers say it's faster and easier than back closures, and way less awkward than wrestling a pull-on band over your head.

    Will it dig in or leave those painful red marks?

    The seamless construction and soft-edge band are designed to hold without digging. There's no harsh boning poking your sides and no rigid wire stabbing your ribs. You get the security of a structured bra without the red trenches or bruises that traditional strapless bras leave behind.

    Will it actually give me a nice shape, or that weird pointy uniboob look?

    The push-up shaping lifts and separates for a natural, lifted silhouette. Just a lifted, separated shape that looks like your body, at its best. You get the shape you actually wanted from a push-up bra, just without the straps.

    I'm between sizes. What should I order?

    Size down. Strapless bras need a snug band to stay put, so going with the smaller size gives you the no-slip hold without the band riding up. If it's not right, we offer hassle-free returns, no questions asked.

    What's your return policy? I've been disappointed by online bra shopping before.

    We get it. Strapless bra hunting has a brutal track record. That's why we offer hassle-free returns if it's not perfect. We want you to find your holy-grail strapless, and if this isn't it, we'll make it right.


    Because Magic Bra isn’t a promise — it’s proof. 75,000+ women wear it, love it, and say it’s the best switch they’ve made.

    Customers praised this strapless bra for exceptional comfort and support. "Best strapless bra ever," many said, noting it "doesn't slip down" and stays in place all day. The soft, buttery material, true-to-size fit, and natural lift impressed shoppers. Side closure design prevents digging. No wire yet supportive. Multiple color options available. Highly recommended.

    • 5 stars: 32 (80%)
    • 4 stars: 7 (18%)
    • 3 stars: 1 (3%)
    • 2 stars: 0 (0%)
    • 1 star: 0 (0%)
    R
    Rebecca H.
    Amazing fit

    Perfect size and super comfy. I love the color options and it’s become a staple in my drawer.

    A
    Aaliyah Q.
    Best strapless Bra

    The material is soft and buttery too.

    L
    Lara Z.
    Comfort and support

    Very comfy. Good support.

    F
    F. Butler
    Good Buy

    This bra is awesome if you need a strapless bra. Very supportive and a top fit.

    E
    E. Simmons
    Comfortable yet firm support

    I’m impressed with the great support this bra offers without diggin' into me sides. Even after wearin' it all day, there is no soreness nor any imprints on me skin from the stays. It’s so comfy I copped two!

    T
    Teagan U.
    Great quality

    It fits great. Good quality.

    G
    G. Bailey
    Great nude bra

    This is a cracker noslip strapless bra.

    S
    Shania O.
    True to size

    Skeptical about orderin' bras online, especially strapless, but after readin' the reviews I went with this one and I'm not disappointed! It fits perfectly and doesn’t pinch me skin, and its simplicity makes it a great bra underneath mesh shirts that have a design! It supports for hours and is super functional. Happy purchase.

    H
    H. Cox
    Full coverage and support!

    Top find! Not gonna lie, I saw this on Insta and there were so many people bangin' on about it so I had to give it a whirl.

    I’ve always had dramas with strapless bras stayin' put and this one doesn't budge at all.

    W
    W. Foster
    perfect strapless bra

    Love this strapless bra!!! I never thought I would say that. I'm smallbreasted but still need/want a little support and coverage, this is exactly what I needed. It stays in place even with heaps of movement. Provides a little bit of padding and the support is properly good. Highly recommend this bra.

    D
    D. Richardson
    Surprisingly Secure & Comfortable Strapless Bra

    I was honestly a bit skeptical at first, but this strapless bra exceeded my expectations. It gives a nice natural lift and shape, especially under dresses and tops where you don’t want straps showin'.

    I also like that it’s lightweight and easy to clean and reuse. It’s true to size and properly stretchy, the quality is unreal.

    Great option for special occasions or outfits that need a seamless look. I’d definitely recommend it!

    T
    Tahlia A.
    A+ for quality, extras, feel. A for support

    Proper stoked, gave it 5 stars

    R
    R. Barnes
    Best Strapless Bra EVER! Buy it!

    Ladies, buy these bras! Hands down the best strapless bra I have ever copped. No wire, super comfy, does NOT squish your boobs and stays up without fiddlin' with it all day. True to size Large. I’ll be grabbin' more. Hope this helps

    K
    K. Wood
    An excellent strapless option

    So bloody comfy! It didn't slip down like some do, so I don't feel the need to keep tuggin' it up. Felt like I wasn't wearin' anything at all.

    S
    Summer D.
    Holds up well

    Fits perfectly holds up well

    B
    Brianna J.
    Worth your money!!

    Love this bra!! Had it for a few months now and it hasn't lost its sticky, and it blends in well with those white blouses that are a bit seethrough.

    T
    T. Kelly
    Very soft and comfortable.

    This is a very soft and comfortable bra. There is a lot of stretch and the fit is true to size. The material isn’t too thin or thick.

    N
    N. Bennett
    Best strapless bra ever. Really!

    It’s comfy as and stays up.

    M
    Mackenzie P.
    Super soft!!!

    I liked it because the fabric is very soft. It is usually very difficult for me to find underwear that fits well and, furthermore, doesn't irritate my skin, as I tend to have sensitive skin. It offers good support and, above all, comes at a very good price. True size!!

    Z
    Zoe L.
    Wonderful bra

    I love that the side closure doesn't dig in and it's properly comfy

    H
    Holly H.
    Comfort

    Strapless, seamless bras are ideal for everyday wear thanks to their comfort and discretion. They adapt to the body, don’t show under clothing, and often include antislip bands to stay in place without straps.

    J
    J. Ward
    Comfortable and fits true to size

    Seems like cracker value for the price. No weird shape, fits just like I thought, comfy and seems like a deadset great choice for an everyday bra.

    S
    Sienna R.
    comfy

    Super comfy and supports a good big bust

    M
    Madison T.
    Great Fit

    These are corkers, great support and smooth comfort.

    L
    L. Roberts
    Yes! Fits comfortable! Size is accurate!

    This bra’s got a cracker of a fit all the way 'round. It’s a basic bit of gear, feels heaps good on. It’s a spoton fit, stoked I didn't have to send it back. I’ll be grabbin’ more again and again!

    A
    Abigail M.
    BUY IT NOW!

    Deadset comfy for an underwire! I reckon you should get amongst it!

    K
    Kiara V.
    Just get it!!

    This is the best strapless bra ever! Doesn't slide down, gives a proper nice natural lift, and the material is buttery smooth and soft.

    B
    B. Price
    I would recommend

    Spot on for size. Heaps comfy and supportive

    J
    Jasmine F.
    Comfortable and Supportive!

    Best strapless bra I've owned! It’s comfy, and doesn't slip or dig in. The price is a bargain as well!

    E
    Ebony S.
    Comfortable fit

    Fits like a glove

    S
    Savannah K.
    Good quality

    Me Mum’s been pickin’ these up for me for ages now. Mum knows her stuff and has top taste. This lot's a solid maker. No drama, no pain, and a bloody good fit.

    E
    E. Murphy
    Best bra ever!

    The band goes under your arm and across your back is wide enough it smooths any hint of "back fat" so definitely a +++. I bought 3 colours!

    P
    P. Henderson
    Comfort of this bra

    Love these bras

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